California Privacy Rights Act
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You can use our messaging tool to help you comply with CPRA and to allow California users to opt out of the sale or sharing of their personal information. Learn more about CPRAlaunch
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How the California Privacy Rights Act affects you
The California Privacy Rights Act (CPRA) is a data privacy law that may require you to give California users the choice to opt out of the sale or sharing of their personal information.
Restricted data processing
Choose from two options for users in California, US and Virginia, US. Your selection will also apply to users in Colorado, US and Connecticut, US effective from June 2023 and users in Utah, US effective from November 2023.
Don’t restrict data processing
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Review your ad partners
Review ad partners that help to show ads on your site
Use active ad partners
234 partners
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Manage restricted data processing via ad requests
You can restrict data processing at an ad request level if you don’t want to restrict data processing across your account.